Apprehensions
allayed
Risk management
During a corporate’s journey from a fledgling
to an industry leader, its risk profile changes –
from one of surviving the day-to-day travails to
one of sustaining its position. The same holds
true at Kajaria Ceramics, India’s leading tile
manufacturer.
Risk management at Kajaria is an integral part
of the business model, focusing to mitigate
the adverse impact of risks on objectives. The
Company leveraged its three-decade rich
experience to allay shareholder apprehension
about prospects.
Relevance:
The Indian tile
industry has grown at a
strong 12-13% over the last
decade, but its growth was
subdued in the last couple of
years.
Optimism:
Demand for
tiles is expected to improve
over the medium-term. This
optimism is based on the
Central Government’s thrust
on housing and creation of
new infrastructure.
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‘Swachh Bharat Abhiyaan’
and the ‘Smart City’
programmes are expected
to strengthen the demand
for tiles over the medium-
term
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middle-class in India is
expected to touch 267
million over the next five
years; the demographic
dividend is expected
to catalyse an increase
in India’s per capita tile
consumption
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is expected to tilt growth
opportunities towards the
organised sector players
in addition to making tiles
more affordable to the end
consumer
Will the industry demand recover?
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KAJARIA CERAMICS LIMITED
